Just 12 days into January, and #Veganuary2021 has already racked up more than 46K hits on Instagram, while #Veganuary has over one million. Without a doubt, the movement—which sees non-vegans observe veganism for the first month of the year—is growing. If you haven’t already, perhaps it’s time to jump on board. After all, there is no planet B.
When it comes to veganism, the obvious place to start with is your diet, trading dairy and meat for plant-based alternatives. But if you can’t face the idea of giving up cheese or chocolate for an entire month, you could start by building a vegan beauty routine instead.
Gaining traction over the past few years, demand for vegan beauty is on the upswing, especially since the outbreak of COVID-19. “People will shun animal-derived ingredients as they now understand the zoonotic origins of coronavirus, and want to turn to nature’s apothecary to provide tried, tested and time-honored beauty and wellness solutions.”
In short, there’s never been a better time to give veganism a go. What’s more, there is now a wealth of vegan beauty brands, products, and treatments to choose from. Just look for the PETA-approved vegan logo, The Vegan Society or (if you’re in the U.S. or Canada) the Leaping Bunny trademarks to make sure what you’re getting is actually vegan. Avoid anything that has been tested on animals or contains animal-derived ingredients such as beeswax, carmine, allantoin, gelatin, honey, lanolin, squalene or ambergris.
